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    Home - Opinion - The globalisation is pushing the price fight
    Opinion

    The globalisation is pushing the price fight

    MTWBy MTWMay 31, 2016Updated:July 26, 2020No Comments0 Views
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    Mr Andreas Zieger , Director, EMAG India Pvt Ltd
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    Q. What trend will drive MACHINE TOOLS industry in near future ?
    Efficiency, flexibility and the interaction of machines. The globalisation is pushing the price fight, the scale effect is one solution to reduce the cost, but with high demand on quality. On the other side we see that optimised processes and integration of best technologies will bring additional benefits. Flexibility, is another challenge, the product cycle time becomes shorter and thus the invest needs to be flexible too. Machines need to be able to get adapted fast and easy to the new task. Finally the interaction of machines, on one side the mechanical connection to optimise a complete process and on the other side the data connection, here chaotic machine usage, shorter shut down time, tool life optimisation and finally quality information leads to higher usage of the capacity. The OEM try to outsource not only parts but also design and process development and by that the machine tool builders take over a more important role in the partnership. EMAG has here a good technology portfolio, a new modular machine concept to integrate that technologies and for all machines a build in automation to integrate machines to line and that we bring in the partnership.

    Q. What is the impact of Union budget on the industry  ?
    By focusing on education, infrastructure and defence it can be seen as initiator to set further development.

    Q. What are the remedies do you suggest to improve the positioning of the industry you are into ?
    To build up a multi technology industry with high quality standards to be recognized a partner in global industry world.

    EMAG

    Post Views: 10
    Emag India Pvt Ltd L.J. Naidu Machine Tools Industry Mr Andreas Zieger
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    MTW

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